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London-based imprint Merci Jitter break the silence with a fully-vocal concept mixtape featuring seven producers and seven vocalists from various backgrounds. Revolving around a fictitious exhibition space where art happens ‘URL’, artists are invited to take part in spontaneous and unexpected collaborations knowingly or not.

Much like their previous releases, Merci Jitter’s ‘2018’ mixtape pushes multiculturalism and the hybridisation of genres, however the endgame is a coherent experience combining both left-field and generic creative techniques whilst maintaining accessibility and creating a product that is digestible to all. This idea of accessibility and presenting a project treading a fine line between generic and left-field whilst representing various degrees of each is a recurring theme throughout the mixtape and an urge the label strongly abides by both in it’s creativity, performance and concept.

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Published 1 year ago

Filed under: Audio

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